Tems bags endorsement deal with footwear and clothing brand, Reebok

Tems bags endorsement deal with footwear and clothing brand, Reebok

The singer featured in promotional video for the multinational brand.

Nigerian singer Temilade Openiyi, popularly known by her stage name Tems has bagged a sponsorship deal with Reebok International.

Tems featured in a teaser advertising video for the fitness footwear and clothing manufacturing company.

The fast-rising singer had a chance to collaborate with legendary basketball player, Allen Iverson and some other stars.

In the video titled, “Life is Not a Spectator Sport”, Tems modelled a footwear and a headgear branded by the company, while she shared some words of wisdom about living.

I am Tems, Living is being free and existing without conditions or law or rules and just living according to your divine nature,” she said.

The video also included other prominent names like Venezuelan singer/songwriter Arca, Colombian singer/songwriter Brent Faiyaz, London-based rapper/songwriter Ghetts and French singer/producer Lolo Zouaï.

Tems has enjoyed a rapid rise to stardom after collaborations with Wizkid and American rapper/singer Drake gained massive attention worldwide.

The 26-year old continues to soar higher as she joins the likes of Davido, who also signed a deal with German multinational athletic and casual footwear manufacturers, Puma.


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